2024 NIGERIA SOCIAL MEDIA AWARDS UNVEILING EVENT

         2024 SMA Unveling Event

The Social Media Awards stands as a beacon in the social media space, it aims to recognize those who are pushing the boundaries of what social media can do for good, as it recognizes and celebrates the exceptional achievement and talent within the industry. The award honors exceptional content creators, influencers and brands that have made significant contributions to the industry whether it’s spreading joy, raising awareness for important causes or simply providing useful information and entertainment which is why the unveiling event became a staple and cornerstone for the SMA awards.

The unveiling event took place on the 12^th of September 2024, offering a glimpse into the diverse talent that will be celebrated at the upcoming awards ceremony on the 23^rd of November 2024. it gathered the notable industry leaders, past winners, rising stars, industry professionals celebrities and influencers to witness the unveiling of the new award categories, recalling the successful result and outcome of the last year’s social media award and also highlighted this year’s theme “The spotlight” which is committed to:

• Illuminating excellence in social media
• Amplifying marginalized voices
• Showcasing innovative storytelling
• Honoring authenticity and creativity.

In a bold reflection of the evolving industry landscape, this year’s unveiling event introduced several new categories to accommodate those left out last year.

“In our commitment to remain one of Nigeria’s most transparent and credible awards, the nomination and voting process is 100% user- based. This means the public will nominate and vote for their preferred social media influencers, content creators and brands to ensure fairness and equity. As we look to the future, the SMA will continue to evolve, adapting to the ever changing social media landscape. We will remain committed to:

• Celebrating creativity and innovation
• Supporting social media education and literacy
• Providing a platform for diverse voices and perspectives

By acknowledging excellence in social media, SMA’s contribute to the overall growth of the social media industry, encouraging the recognition of the innovative ideas of the content creators. But it’s the audience that will determine who takes home the coveted award, each nomination shows support to those who have inspired us and acknowledges the rising stars of today. Make your voice heard by nominating your favorite social media influencers, content creators or brands or visit www.sma.ng and click nominate. Together we can recognize the past, celebrate the present, and create the future of social media. Here are the list of new awards category, each of these categories offers an opportunity to not only celebrate creativity but also to honor the trailblazers of the past, the innovators of the present and those shaping the future of social media.

LIST OF AWARD CATEGORIES

CAMPAIGN CATEGORY

1. Best Social Media Influencer Campaign

INDIVIDUAL CATEGORY

2. Best Instagram Content Creator
3. Best Facebook Content Creator
4. Best Twitter Content Creator
5. Best YouTube Content Creator
6. Best TikTok Content Creator
7. Best Health Influencer of the Year
8. Best Dance Content Creator
9. Music Influencer of the Year
10. Breaking out Content Creator of the Year
11. Teen/Kid Content Creator
12. Animated Skit Makers of the Year
13. Overall Best Social Media Content Creator
14. Rising Star Influencer
15. Viral Slang Maker of the Year
16. Food Influencer of the Year
17. Fashion Influencer of the Year
18. Fitness Influencer of the Year
19. Best Business Influencer
20. Most Engaging TV Presenter on Social Media

VIDEO CATEGORY

21. Best Music Video of the Year on YouTube
22. Vlogger of the Year

CONTENT CATEGORY

23. Viral Song of the Year
24. Blogger of the Year

BRAND CATEGORY

24. Best Use of Social Media – Sports and Betting Platform
25. Best Use of Social Media – Banking Sector
26. Best Use of Social Media – Fintech
27. Most Supportive Real Estate Company on Social Media
28. Most Engaging TV Station on Social Media
29. Social Media Marketing Agency of the Year
30. Most Responsive FMCG Brand on Social Media
31. Most Engaging Beauty Brand on Social Media
32. Outstanding Hospitality Provider of the Year
33. Most Engaging Radio Station on Social Media
34. Best Online Vendor of the Year

NON VOTING CATEGORIES

36. Social Media Personality of the Year

Thank you, and let the spotlight shine.