We are excited to announce the 2023 Nigeria Social Media Awards, with the aim to celebrate the amazing work being done across various social media platforms. The event will honor individuals and organizations that are using social media in innovative and impactful ways.

A lot has happened in about 3 years from 2020 EndSars to the 2023 general election, and Social media was the battleground. It is time to call the results of who did what and who deserves the awards.

This Social Media Award (SMA) has come to open a platform to applaud and reward all facets of efforts upholding/driving the Social Media world and enable an improving system. This entrenches beyond the participation in social networking, creation, and sharing of content via applications, websites, or what have you. This is a movement to enhance excellence. This has come to unleash the hidden or undiscovered potential to inspire a continuous higher realm of creativity and innovation.

Alternative Adverts Ltd one of the leading advertising agencies in Lagos and its partners are proud to power on this laudable milestone in the history of our country. We open this opportunity to everyone to find their way on the stage.

The Social Media Awards aim to recognize those who are pushing the boundaries of what social media can do for good. Whether it’s spreading joy, raising awareness for important causes, or simply providing useful information and entertainment

The awards will have multiple categories; some of the groupings and categories are as listed below:

1. Campaign Awards

• BEST SOCIAL INFLUENCER CAMPAIGN
• BEST AUDIENCE ENGAGEMENT CAMPAIGN
• BEST INFLUENCER MARKETING CAMPAIGN OF THE YEAR

1. General – Awards

• SOCIAL MEDIA INFLUENCER OF THE YEAR, 2023
• SOCIAL MEDIA PERSONALITY OF THE YEAR, 2023
• MOST INNOVATIVE USE OF SOCIAL MEDIA, 2023
• EMERGING SOCIAL MEDIA PERSONALITY OF THE YEAR
• BEST USE OF SOCIAL MEDIA FOR ENTERTAINMENT
• MOST POPULAR SKIT ON SOCIAL MEDIA
• MOST ENGAGED TV STATIONS ON SOCIAL MEDIA
• BEST SPORTS AND BETTING PLATFORM ON SOCIAL MEDIA
• BEST USE OF SOCIAL MEDIA – FINTECH
• MOST ENGAGED RADIO STATION ON SOCIAL MEDIA

1. Content Awards

• BLOGGER OF THE YEAR
• BEST ENTERTAINMENT VIDEO CONTENT
• MOST EDUCATIVE VIDEO CONTENT
• BEST INSTAGRAM VIDEO CONTENT
• BEST YOUTUBE VIDEO CONTENT

1. Video Awards

• BEST INSTAGRAM VIDEO OF THE YEAR 2023
• BEST FACEBOOK VIDEO OF THE YEAR 2023
• BEST YOUTUBE VIDEO OF THE YEAR 2023
• BEST TIKTOK VIDEO OF THE YEAR 2023

Other groups and categories of awards can be found on the website for the nomination and voting

The stage is set to vote for the winners of the 2023 social media awards. It is going to be the most credible and transparent award in Nigeria. People will decide the winners through online voting

Nomination

Nominations commence on 14th June 2023 and close on 30^th of June 2023. We encourage every social media user to participate in nominating individuals or organizations for one of the award categories.

Voting

The voting process will commence on the 1^st of July 2023 and closes on the 31^st of August 2023

Anyone can nominate an individual or organization for one of the award categories. We want to encourage as many nominations as possible so we can recognize the great work being done by people across our nation, large and small.

Website for nomination and voting

www.sma.ng

We are hopeful that the Nigeria Social Media Awards can help highlight the positive side of social media and inspire others in this great country, Nigeria, to use this powerful tool for good. Social media truly has the power to bring people together and create change. By recognizing those who are harnessing its power in responsible and effective ways, we hope to spread that positive impact even further.