We are excited to announce the 2024 Nigeria Social Media Awards, with the aim to celebrate the amazing work being done across various social media platforms. The event will honor individuals and organizations that are using social media in innovative and impactful ways.

A lot has happened in about 3 years from 2020 EndSars to the 2023 general election, and Social media was the battleground. It is time to call the results of who did what and who deserves the awards.

This Social Media Award (SMA) has come to open a platform to applaud and reward all facets of efforts upholding/driving the Social Media world and enable an improving system. This entrenches beyond the participation in social networking, creation, and sharing of content via applications, websites, or what have you. This is a movement to enhance excellence. This has come to unleash the hidden or undiscovered potential to inspire a continuous higher realm of creativity and innovation.

Alternative Adverts Ltd one of the leading advertising agencies in Lagos and its partners are proud to power on this laudable milestone in the history of our country. We open this opportunity to everyone to find their way on the stage.

The Social Media Awards aim to recognize those who are pushing the boundaries of what social media can do for good. Whether it’s spreading joy, raising awareness for important causes, or simply providing useful information and entertainment

The awards will have multiple categories; some of the groupings and categories are listed below:

2024 SOCIAL MEDIA AWARDS CATEGORIES

CAMPAIGN CATEGORY

1. Best Social Media Influencer Campaign

INDIVIDUAL CATEGORY

2. Best Instagram Content Creator
3. Best Facebook Content Creator
4. Best Twitter Content Creator
5. Best YouTube Content Creator
6. Best TikTok Content Creator
7. Best Health Influencer of the Year
8. Best Dance Content Creator
9. Music Influencer of the Year
10. Breaking out Content Creator of the Year
11. Teen/Kid Content Creator
12. Animated Skit Makers of the Year
13. Overall Best Social Media Content Creator
14. Rising Star Influencer
15. Viral Slang Maker of the Year
16. Social Media Influencer of the Year
17. Fashion Influencer of the Year
18. Fitness Influencer of the Year
19. Best Business Influencer
20. Most Engaging TV Presenter on Social Media

VIDEO CATEGORY

21. Best Music Video of the Year on YouTube
22. Vlogger of the Year

CONTENT CATEGORY

23. Viral Song of the Year
24. Blogger of the Year

BRAND CATEGORY

24. Best Use of Social Media – Sports and Betting Platform
25. Best Use of Social Media – Banking Sector
26. Best Use of Social Media – Fintech
27. Most Supportive Real Estate Company on Social Media
28. Most Engaging TV Stations on Social Media
29. Social Media Marketing Agency of the Year
30. Most Responsive FMCG Brand on Social Media
31. Most Engaging Beauty Brands on Social Media
32. Outstanding Hospitality Provider of the Year
33. Most Engaging Radio Station on Social Media
34. Best Online Vendor of the Year

NON VOTING CATEGORIES

1. 36. Social Media Personality of the Year

Other groups and categories of awards can be found on the website for the nomination and voting

The stage is set to vote for the winners of the 2024 social media awards. It is going to be the most credible and transparent award in Nigeria. People will decide the winners through online voting

Nomination

Nominations commence on 12th September 2024 and close on 23rd October 2024. We encourage every social media user to participate in nominating individuals or organizations for one of the award categories.

Voting

The voting process will commence on the 23rd of September 2024 and closes on the 10th of November 2024

Anyone can nominate an individual or organization for one of the award categories. We want to encourage as many nominations as possible so we can recognize the great work being done by people across our nation, large and small.

Website for nomination and voting

www.sma.ng

We are hopeful that the Nigeria Social Media Awards can help highlight the positive side of social media and inspire others in this great country, Nigeria, to use this powerful tool for good. Social media truly has the power to bring people together and create change. By recognizing those who are harnessing its power in responsible and effective ways, we hope to spread that positive impact even further.